Slow Mo-ment

2019 April 26 , Oriental Princess Cuticle Professional Hair Care


This Oriental Princess commercial represents the brand empowering attitude towards women and their beauty standards. We encourage every woman to feel confident about herself, to be comfortable and confident in their own skin (and hair).


The idea based on idiom “Beauty is in the eye of the beholder” through visual cue which intentionally dramatizes everyday moments into an epic slow-motion sequence, showing that in the eyes of the ones who fall for you and your beautiful hair, you are gorgeous in every way possible.