2020 December 09 , Central Department Store
We create the insightful story of two best friends when they want to buy the same thing on the way to the Black Midnight Sale. As dark as its name, Needless to say, they don’t make it to the shop together, because friendship is forever, except on sale days.
During the hard time in Thailand and the world, from pademic to politics, the last thing that everyone ever want is another bad news. The most that this commercial can do so far is to give the audiences 2 minutes of insightful entertaiment. The agency decided to craft on the story between two best friends in order to maximize entertainment value of the film and at the same time highten up the importance of the sale.