The Bluffing Game

2019 September 21 , SC Asset


In the world where everyone flaunts their wealth, what does "luxury" mean to you? SC Asset, Thailand's leading housing development company in all segments, wants to redefine "luxury" as the real value we see in what we owned.


The film takes you back to the Jōmon age (5000 BC, Japan) when humans survived by hunting. Each tribal member converse about their hunting weapons which turns into a bluffing party instantly while the one with the best equipment doesn't need to show it off at all. The film translates the true value of no comparison needed when you own the best, empowering all SC Asset house owners to be proud of their beloved luxurious property.